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SUMMARY:CPS Speakers Series: Kevin Arceneaux (Sciences Po)
DESCRIPTION:The Political and Social Influence of Social Media: The Case of Facebook\nKevin Arceneaux\, Sciences Po\nWednesday April 9\, 10:30-12:00\, Rolfe 2125 \nABSTRACT: Popular discourse about social media presumes that social media platforms play an\noutsized role in shaping public opinion and political behavior. The social nature of these\nplatforms allow people to learn about politics from a tailored set of trusted sources\, making\nthem a potentially powerful influence\, while also making them notoriously difficult to study.\nDeactivation experiments\, which incentivize users to forgo using social media\, offer a blunt\ninstrument for estimating the overall impact of social media platforms. This talk will consider\nwhat we have learned about the effects of Facebook from several deactivation experiments\nconducted in the US and France. Despite its potential to shape public opinion and political\nbehavior\, these experiments suggest that it has relatively modest effects.
URL:https://comm.ucla.edu/event/cps-speakers-series-kevin-arceneaux-sciences-po/
LOCATION:Rolfe 2125
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